Seena Biju
Assistant Professor - Operations Management,
TA Pai Management Institute,
Manipal






Dr. Seena Biju is the Chairperson – Post Graduate Program & Asst. Professor (Operations) at TAPMI, Manipal. She has about two decades of experience in teaching Probability & Statistics, Operations Research, Research Methods, Quantitative Techniques, Decision Theory and related topics to students of the Post Graduate & Under-Graduate programs of various disciplines. 

She earned her PhD for her study titled “The 6-sigma strategy in quality metrics of services in academic institutions” from the Department of Statistics, Manipal University. A post graduate in Applied Statistics (MSc) and Business Administration - Operations (MBA ), she is a Six Sigma Green Belt Certified and an alumnus of the Indian Statistical Institute Hyderabad. She has also qualified the State level Eligibility test for Lectureship conducted by the UGC, India. She was previously with the Manipal University, Dubai, UAE. She has conducted and co-organized workshops in Research and Statistical Analysis.

She has several international journal publications and conference papers to her credit. Her paper “Conforming Aaker’s Brand Personality Dimensions on the Advertising Industry – A study in the UAE” was awarded the best paper award at the 11th International Business and Social Sciences Research Conference, Dubai, UAE.

Her key areas of research are Multilevel modelling, Six sigma Theory and Academic Quality Measurement & Assurance.